A new practice is a hard place to start: no patient base, no reviews, no organic traffic, and a clock running on every empty chair. Practice Management Associates needed a fully built-out marketing operation, not a single ad campaign, so we built it.
The challenge
A new dental practice has weeks, not quarters, to prove the model. There was no existing site, no analytics, no ad accounts, and no inbound demand. Whatever launched had to start producing patients quickly.
What we did
- Designed and built the practice website with conversion-first booking and service pages.
- Launched Google Ads campaigns targeted to high-intent local procedure searches.
- Ran Facebook and Instagram ads to introduce the brand to local patients before they searched.
- Set up local and on-page SEO so the practice could earn organic visibility over time.
- Wired analytics and call tracking so every patient could be sourced.
The results
The practice became profitable quickly. Paid channels carried the early load while SEO and brand built the long-term audience, and the team had a clear view of which sources were producing patients from day one.
In their words
"MassConvert built our website, ran our PPC and Facebook advertising, and handled our SEO. Our new dental practice was profitable in a short amount of time thanks to MassConvert."
Note: qualitative results are reported as shared by the client. Confirm exact figures with the client before publishing in paid placements.