The Google Ads agency that turns spend into revenue.
A senior-led Google Ads agency managing Search, Shopping, Performance Max, YouTube, and Display for ambitious brands. Over $100M managed. 4.1x average portfolio ROAS. Zero long-term contracts.
Every Google Ads surface. Under one senior strategist.
Search, Shopping, PMax, YouTube, and Display are not different agencies. They are one system, and they only compound when someone senior is looking at all five together.
Google Search
Text ads on high-intent queries. The workhorse of every account. Buyer-intent keywords, tight ad groups, and RSA copy tested against conversions, not clicks.
Google Shopping
Product ads at the top of retail queries. Proper feed structure, custom labels for margin, and query segmentation so bestsellers scale and losers die fast.
Performance Max
Google's automated multi-channel campaign, controlled properly. Asset groups by theme, negative brand keywords, placement exclusions, and offline conversion imports.
YouTube Ads
Video prospecting and remarketing. Skippable in-stream and Shorts for reach, plus lower-funnel demand gen tied to real conversion actions.
Display and Demand Gen
Retargeting site visitors and lookalike prospecting through the Google Display Network and the newer Demand Gen surfaces (Discover, Gmail, YouTube feed).
Local Services Ads
Where eligible (home services, legal, health, real estate): LSAs sit above Search results and are billed per lead, not per click.
The Google Ads process, step by step.
No secret sauce. This is exactly what we do, in this order, for every new account.
Free audit
We tear down your account, tracking, and landing pages. You get a written report with every leak, whether you hire us or not.
Strategy and rebuild
Clean campaign architecture, buyer-intent keyword map, PMax controls, and a custom landing page plan for each major offer.
Launch and stabilize
New campaigns go live in the first two weeks. We watch pacing, negatives, and query mix daily until baseline is clean.
Optimize and scale
Daily bid work, weekly copy and page tests, monthly strategy call. Winners scale, losers die fast, the account compounds.
Fully managed. End to end.
Account audit
A full teardown of your existing Google Ads account. What's leaking, what's wasted, what's missing, what to scale.
Keyword and competitor research
Buyer-intent keywords mapped by funnel stage, plus a reverse-engineer of the competitors ranking above you.
Account rebuild
Clean campaign architecture, tight ad groups, smart match-type strategy, and disciplined PMax and Shopping structure.
Ad copy and creative
Direct, benefit-led RSAs with multiple headlines and descriptions, tested continuously. YouTube and Display creative when the channel calls for it.
Custom landing pages
Every major campaign gets a page built to convert it, not your homepage. Faster, focused, one action per page.
Conversion tracking
Google Ads and GA4 tracking done right, plus offline conversion import from your CRM so bidding optimizes toward revenue, not form fills.
Bid and budget management
Daily human review, plus smart bidding where it genuinely outperforms manual. Pacing, budget caps, and anomaly alerts.
A/B testing program
Weekly tests on copy, audiences, landing pages, and PMax asset groups. Winners scale, losers die fast.
Reporting you actually read
Live dashboard plus a monthly report a human wrote. Revenue and CAC first, vanity metrics last.
Most reputable Google Ads agencies bill either a flat monthly retainer or a percentage of ad spend. Flat retainers run $1,500 to $8,000+ per month depending on account complexity, number of campaigns, feed management, and landing page needs. Percentage-of-spend deals typically fall between 10 and 20 percent, floor around $1,500. We publish real numbers in every proposal.
Add your media budget on top. For a single-location local business, plan for $3,000+ per month in media. For eCommerce or national B2B, plan for $10,000+. Anything under that and the algorithm never collects enough conversions to optimize, and management fees eat too much of the pie.
We waive setup for accounts with $5,000+ in monthly media. Below that, a one-time build fee covers the account rebuild and landing page work. Everything after that is a flat monthly management fee, no lock-in, cancel any month.
Verticals where our approach pays for itself fastest.
Dental and healthcare
Practice-level tracking, HIPAA-aware landing pages, and conversion imports on booked appointments. See PPC for dentists.
Law firms
High-CPC practice areas managed with tight query control, Local Services Ads, and landing pages built for intake. See PPC for lawyers.
eCommerce and DTC
Shopping and PMax structured by margin, custom labels for bestsellers, and feed hygiene that Google actually rewards.
B2B and SaaS
Offline conversion import from HubSpot or Salesforce so bidding optimizes toward pipeline and closed-won, not raw MQLs.
Senior operators. Receipts, not promises.
14 years, one focus
Paid media is not one of the things we do. It is the thing we do. Every strategist on your account has run seven-figure spend across the exact channels running in your account.
$100M+ managed
Enough scale that we have seen the failure modes before yours shows up. Enough restraint that we still care about every dollar.
No lock-in
Month to month. If we are not delivering, leave. That pressure is what keeps the account moving.
Google Ads agencies, demystified.
What does a Google Ads agency actually do?
How much does it cost to hire a Google Ads agency?
What is the minimum ad budget you work with?
Do you run Performance Max and Shopping campaigns?
How quickly will I see results?
Do you require a long-term contract?
Can you fix a Google Ads account someone else built?
What industries do you specialize in?
Keep reading.
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Case study: Insanely Cheap Flights
How disciplined PPC turned a niche travel brand into a category leader.
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